because masks
make us stronger.

santa barbara county covid coalition partners
Power up santa barbara countypsa video project

WORKING TOGETHER TO REDUCE THE TRANSMISSION OF COVID-19

Healthcare and educator partners in Santa Barbara County have come together to educate, unite and incentivize all of Santa Barbara County to join Masked and Mighty to work together to reduce the transmission of COVID-19, reopen more businesses, keep the population healthy, keep hospital beds open, and get our kids back to in-person school.

Masked and Mighty Coalition members include the County of Santa Barbara, Sansum Clinic, Cottage Health, the Santa Barbara County Education Office and local school districts, Santa Barbara City College, Westmont College, University of California, Santa Barbara, Neighborhood Clinics, Lompoc Valley Medical Center, Lompoc Valley Pediatric Care Center, CenCal Health, and the Central Coast Medical Association. Together, the Masked and Mighty Coalition is conducting a public education campaign to share key messages to reduce the transmission of COVID-19.

Masked and Mighty is geared for audiences of all ages, in multiple languages to engage all Santa Barbara County communities, including local people, local imagery, and locally developed videos on why we wear masks and take precautions.

The “Mighty” piece of the campaign emphasizes safety precautions such as social distancing, good hygiene and a myriad of other interventions people can take in addition to the use of face coverings to keep our community safe and healthy.

In addition to the advertising campaign there are many ways in which residents can support
the Masked and Mighty Coalition throughout Santa Barbara County:

masked AND mighty coalition members

Healthcare and educator partners in Santa Barbara County have come together to educate, unite and incentivize all of Santa Barbara County to work together to reduce the transmission of COVID-19.

Proclamation

The Board of Supervisors of Santa Barbara County has issued a proclamation deeming “Masked and Mighty” a countywide approach to improving the health and economy in Santa Barbara County.


Proclamation from the Board of Supervisors of Santa Barbara County

Whereas, we seek to educate, unite and incentivize all of Santa Barbara County to join “Masked and Mighty” to work together and reduce the transmission of COVID-19, reopen more businesses, keep the population healthy, keep hospital beds open, and get our kids back to in-person school; and

Whereas, healthcare and educator partners including the County of Santa Barbara, Sansum Clinic, Cottage Health, the Santa Barbara County Education Office and local school districts, Santa Barbara City College, Westmont College, University of California, Santa Barbara, Neighborhood Clinics, Lompoc Valley Medical Center, Lompoc Valley Pediatric Care Center, CenCal Health, and the Central Coast Medical Association have joined the Masked and Mighty Coalition to share key messages to reduce the transmission of COVID-19; and

Whereas, “Masked and Mighty” is geared for audiences of all ages, in multiple languages to engage all Santa Barbara County communities, including local people, local imagery, and locally developed videos on why we wear masks and take precautions; and Whereas, the Mighty piece of the campaign includes safety precautions such as physical distancing,  good hygiene and a myriad of other interventions we can take in addition to the use of face coverings to keep our community safe and healthy; and

NOW, THEREFORE, BE IT ORDERED AND RESOLVED that this Board of Supervisors does hereby proclaim “Masked and Mighty” a countywide approach to improving the health and economy in Santa Barbara County.

PASSED AND ADOPTED by the Board of Supervisors of Santa Barbara County, State of California, this twenty-seventh day of October 2020 by a unanimous vote of all members present.